Viewpoint (VET) for OSX? 2004-01-27 - By nospam2
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Bonjour Andrew (the Viewpoint one),
Since your answer is of interest to the list, I Cc it to the Yahoo Group.
See my answer inline
Tuesday, January 27, 2004, 3:30:55 PM, you wrote:
CA> Hi,
CA> The content that Carrara exports will work on Mac OSX. However you will need
CA> to update the MTS3Interface.js that your content uses.
CA> http://developer.viewpoint.com/developerzone/5-211_detail.jsp?tool_id=17
CA> You will also find the VMP Mac OSX release notes useful:
CA> http://developer.viewpoint.com/developerzone/docs/vmp_macX_321_relnotes.pdf
CA> Carrara itself does not use a Mac OS X version of the VMP SDK. Once that
CA> SDK is available it will be provided to Eovia so they can then update the
CA> exporter.
Great so far ...
CA> On the question of the Web Developer License pricing...
CA> The real question to ask is not is the price too much, but rather is it too
CA> much in comparison to the value that it brings? For some it will be,
CA> however for those whom are in the business of driving business and sales
CA> through the use of effective technology, then it will not be. Viewpoint
CA> Technology has repeatedly proven it's effectiveness in:
>> Increasing click-through on ads
>> Increasing sell-through on products
>> Increasing consumer understanding of products
>> Reducing training costs
>> the list goes on...
CA> There are some uses for which Viewpoint technology is not the best media
CA> delivery choice. But there are many for which it is simply the best choice.
CA> The cost to create may be higher, which needs to be taken into
CA> consideration, however the end results are incredibly rewarding and
CA> effective.
CA> With the promise of an authoring tool available later this year the cost of
CA> creation will drop.
CA> An educational program will be announced this quarter.
CA> The 64.3% penetration means that the vast majority of users will experience
CA> content without the need to install anything.
I understand that. However, above all, the vast majority of users will
experience just nothing because the entry step is so big that virtually nobody
will developp viewpoint content.
CA> So, don't look at the price of $995 as a barrier. Evaluate this just like
CA> you do any other purchase; What is the return you expect to generate, how
CA> much more business can you generate by delivering clients solutions that
CA> exceed their expectations and actually improve their bottom line?
This is precisly the point.
With an entry point for developers at $995 a year, and an entry point for
commercial websites at no less than $25 000 (!!!), I perfectly envisione the
future : the perspective to find out a commercial firm willing to pay me to
developp Viewpoint content is so dim that I better go into the street and sell
icecreams.
There is something you must understand : a developer does not easily jump intyo
a new language and plateforme. It is a difficult decision based on potential
revenues.
With such a conter-productive scheme (restricting diffusion by a crazy entry
step), potential developers may think twice and more than twice before jumping
into the wagon.
What you must also understand is that there are competition ahead. If you were
the only one on the market, OK. But as a developer I have to consider not only
which technology is the best, but also which technology will eventually survive
.
The problem is that the past have been an implacable teacher : the winner is
not the best ; the winner is the one reaching a certain amount of difusion that
makes a de facto standard of its solution. The best method on that matter is :
being the first on the market, and offer a low entry strep.
You try to prove me that your technology is the best. Well, no need for you to
convince me. I am not speaking of technology, but of marketing strategy. You
licensing scheme is nothing but foolish.
It is the best license possible to kill your technology in the egg, whatever
good it is technicaly
CA> For some the value proposition will not be there, and that is OK. For many
CA> it is and the Web Developer License delivers real value.
CA> Cheers, Andrew
CA> Andrew Cook
CA> Director of Developer Programs
CA> Viewpoint Corporation
CA> Ph: 212-201-0886
CA> Email: acook@(protected)
CA> OUR WORLD VIEW
CA> Information comes in numerous forms: visual, auditory, sensory, contextual,
CA> perceptual. The Viewpoint Platform integrates and orchestrates this
CA> information in an elegant symphony - providing fresh, vivid and lasting
CA> experiences that transform the ordinary into the extraordinary. By
CA> empowering companies to be their best, Viewpoint transforms the way you view
CA> your world. Visit Viewpoint at <http://www.viewpoint.com>.
CA> -- --Original Message-- --
CA> From: nospam2 [mailto:nospam2@(protected)]
CA> Sent: Tuesday, January 27, 2004 8:50 AM
CA> To: Andrew Turner
CA> Subject: Re: [Carrara] Viewpoint (VET) for OSX?
CA> Hello Andrew,
CA> Don't know about the macOS thing.
CA> However, have you seen Viewpoint new licensing scheme ?
CA> It is killing me also.
CA> The entry step for developers is ... $995 a year (why not $999 ? Go wonder)
CA> !
CA> This is absolutely crazy.
CA> I must jump out of the wagon as certainly most of people on this list will,
CA> I suppose.
CA> If Viewpoint want to kill their technology, they obviously chose the best
CA> way ...
CA> They are taking just the opposite way than the one that proved successfull
CA> for imposing de facto standards (Adobe with pdf, Macromedia with Flash) :
CA> low entry step provoking widespread adoption ...
CA> Today Viewpoint annouced on a press release that the plug-ins is available
CA> on more than 60 % of internet users brwosers.
CA> So what ? There is no content to see anywhere, and it is not to change
CA> tomorrow with such a licensing scheme !
CA> Tuesday, January 27, 2004, 2:36:36 PM, you wrote:
AT>> Viewpoint is killing me!
AT>> Remember when they just made really good 3d models?
AT>> Then, Metacreations was broken up, and Viewpoint took over some of their
AT>> assets? I forget what they were... oh yes, Metacreations bought
CA> Viewpoint
AT>> and sold EVERYTHING except 3d web tech.
AT>> Anyway, you go to their site now, and, it's like, nothing going on
AT>> practically. Unfortunately we had stock in Metacreations when they still
AT>> owned everything, and now it's worth what they still hold of
AT>> Metacreations... almost nothing! That's a bit of an exaggeration of
CA> course.
AT>> (Kai was quite the innovator, as well as Sree Kotay, Phil Clevenger and
CA> Eric
AT>> Wenger... ah, the good old days!!).
AT>> Ok, enough of my rant -
AT>> I guess the Viewpoint extension for Carrara only works on Mac up to
CA> OS9.x?
AT>> Anyone?
AT>> I looked on the Viewpoint site and didn't find anything.. I'll go back
CA> just
AT>> in case.
AT>> Thanks,
AT>> Andrew
--
Best regards,
nospam2 mailto:nospam2@(protected)
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